Communications Committee Brand Workshop

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As part of the Wikimedia Foundation’s planning to support the Movement Strategy, the Communications team is conducting research on the state of Wikimedia brands.

The goal is to understand the wide system of Wikimedia project brands (names, logos, perceptions) in 2018, and examine what could be improved to support Wikimedia 2030. The outcomes of this research project will be a "brand report" and a “brand strategy.”

We've hired agency Wolff Olins as our strategic partner and we will have 2 of their team joining us in South Africa. They will be conducting a few key interviews, and this workshop!

For more project info, including our project goals and timing, take a look at the project page.

Details

When: Friday, from 21:30
Where: Esino Lario room

Interested attendees

GVarnum-WMF (talk)
Hasive (talk) 15:14, 14 July 2018 (UTC)[reply]
Virginia Díez (WMES) (talk) 07:48, 16 July 2018 (UTC)[reply]
Douglaseru (talk)
Fuzheado (talk) 11:51, 19 July 2018 (UTC)[reply]
Satdeep Gill (talk) 20:17, 19 July 2018 (UTC)[reply]
Spencer Graves = DavidMCEddy (talk) 05:50, 20 July 2018 (UTC)[reply]